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Brett Williams vs Corey Haines

Products, revenue & stack compared side by side.

Brett Williams avatar

Brett Williams

Solo designer running Designjoy, a $1M+/yr one-person design subscription

Corey Haines avatar

Corey Haines

SaaS marketer behind Swipe Files, Conversion Factory and the top AI marketing skills repo

@coreyhainesco

Brett Williams vs Corey Haines at a glance

Both Brett Williams and Corey Haines are bootstrapped and build in public. They overlap in Productized Services and Educators & Course Creators. Brett started in 2017 and Corey in 2020. Brett Williams has 4 products listed on IndieMakerList vs Corey Haines' 8. On revenue, Brett self-reports $100K MRR (Designjoy) + $12K MRR (Productize Yourself) (as of 2026) and Corey $1M ARR (Conversion Factory) (as of 2026). On X, Brett has about 171K followers and Corey about 33K.

Side-by-side comparison

Based in
Brett Williams: Phoenix, United States
Corey Haines: —
Started
Brett Williams: 2017 (9 yrs indie)
Corey Haines: 2020 (6 yrs indie)
Revenue (self-reported)
Brett Williams: $100K MRR (Designjoy) + $12K MRR (Productize Yourself)self-reported, as of 2026 · source for Brett Williams's revenue
Corey Haines: $1M ARR (Conversion Factory)self-reported, as of 2026 · source for Corey Haines's revenue
Products listed
Brett Williams: 4
Corey Haines: 8
Product status
Brett Williams: 4 active
Corey Haines: 8 active
X followers
Brett Williams: 171K
Corey Haines: 33K
Style
Brett Williams: solobootstrappedbuilds in public
Corey Haines: bootstrappedbuilds in publicserial maker
Courses & resources
Brett Williams: 1
Corey Haines: 5

Revenue figures are self-reported by each maker and not audited; dates and scope differ. Highlighted categories are shared by both.

Top products

Brett Williams avatarBrett Williams

Designjoy logo

Designjoy

designjoy.co

One-person unlimited design subscription for startups with a flat monthly fee.

$100K MRR
Productize Yourself logo

Productize Yourself

productizeyourself.co

Course teaching how to build a solo productized service business.

$12K MRR
GatherOS logo

GatherOS

gatheros.co

New product Brett is building alongside Designjoy.

Playgrnd logo

Playgrnd

playgrnd.tools

Collection of tools Brett is building.

Corey Haines avatarCorey Haines

Conversion Factory logo

Conversion Factory

conversionfactory.co

Subscription-based product marketing and conversion agency for growing SaaS teams.

$1M ARR in 2.5 years
Swipe Files logo

Swipe Files

swipefiles.com

SaaS marketing newsletter, community and courses with 27,000+ subscribers.

Marketing Skills logo

Marketing Skills

marketing-skills.com

Open-source library of 50 marketing skills for Claude Code, Codex, Cursor and other AI agents, with 50K+ GitHub stars.

Magister logo

Magister

magistermarketing.com

Autonomous marketing agent that works inside your tools to audit SEO, build email sequences and manage ads.

See all 8 products by Corey Haines →

Tech stack

No tools in common in their publicly listed stacks. See the indie maker tech stack.

Brett Williams avatarBrett Williams

TrelloWebflowStripe

Corey Haines avatarCorey Haines

Claude CodeCursorRuby on RailsCircle

How they build

Brett Williams avatarBrett Williams

  • Productize a service with a flat monthly price instead of quoting projects.
  • When demand outgrows capacity, raise prices rather than hire.
  • Stay small and keep the margins.

Corey Haines avatarCorey Haines

  • Marketing something that solves a real problem is a service, not a necessary evil.
  • Learning in public is one of the most generous things you can do.
  • Turn your expertise into frameworks and SOPs — and now into skills AI agents can run.
  • Marketers who learn a little technical skill get outsized leverage.

Learn from Brett and Corey

Brett Williams vs Corey Haines FAQ

Who makes more money, Brett Williams or Corey Haines?

Brett Williams self-reports $100K MRR (Designjoy) + $12K MRR (Productize Yourself) (as of 2026) and Corey Haines self-reports $1M ARR (Conversion Factory) (as of 2026). By these self-reported figures, Brett Williams' reported monthly revenue is higher. Figures are unaudited and may cover different periods or businesses, so treat them as rough indicators.

Who has built more products, Brett Williams or Corey Haines?

Brett Williams has 4 products listed (including Designjoy, Productize Yourself and GatherOS); Corey Haines has 8 products listed (including Conversion Factory, Swipe Files and Marketing Skills).

What tech stack do Brett Williams and Corey Haines use?

Brett Williams uses Trello, Webflow and Stripe. Corey Haines uses Claude Code, Cursor, Ruby on Rails and Circle. They don't list any tools in common.

Where are Brett Williams and Corey Haines based?

Brett Williams: Phoenix, United States. Corey Haines: not listed.

Who has been an indie maker longer, Brett Williams or Corey Haines?

Brett Williams started in 2017 (9 years indie); Corey Haines started in 2020 (6 years indie).

Are Brett Williams and Corey Haines bootstrapped?

Yes, both are listed as bootstrapped founders on IndieMakerList.

Full profiles

Read the full story, timeline and links on Brett Williams's profile and Corey Haines's profile.

More comparisons