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Corey Haines vs Rob Hallam

Products, revenue & stack compared side by side.

Corey Haines avatar

Corey Haines

SaaS marketer behind Swipe Files, Conversion Factory and the top AI marketing skills repo

@coreyhainesco
Rob Hallam avatar

Rob Hallam

British nomad maker of SuperX, The Attention Playbook and Can I Vibecode It

Corey Haines vs Rob Hallam at a glance

Both Corey Haines and Rob Hallam are bootstrapped, build in public and are serial makers. They overlap in Marketing & SEO Tools and Educators & Course Creators. Corey Haines has 8 products listed on IndieMakerList vs Rob Hallam's 5. On revenue, Corey self-reports $1M ARR (Conversion Factory) (as of 2026) and Rob $22K MRR (SuperX, verified) (as of 2026-10). On X, Corey has about 33K followers and Rob about 67K.

Side-by-side comparison

Based in
Corey Haines: —
Rob Hallam: Da Nang, Vietnam
Started
Corey Haines: 2020 (6 yrs indie)
Rob Hallam: —
Revenue (self-reported)
Corey Haines: $1M ARR (Conversion Factory)self-reported, as of 2026 · source for Corey Haines's revenue
Rob Hallam: $22K MRR (SuperX, verified)self-reported, as of 2026-10 · source for Rob Hallam's revenue
Products listed
Corey Haines: 8
Rob Hallam: 5
Product status
Corey Haines: 8 active
Rob Hallam: 5 active
X followers
Corey Haines: 33K
Rob Hallam: 67K
Style
Corey Haines: bootstrappedbuilds in publicserial maker
Rob Hallam: bootstrappedbuilds in publicserial maker
Courses & resources
Corey Haines: 5
Rob Hallam: 2

Revenue figures are self-reported by each maker and not audited; dates and scope differ. Highlighted categories are shared by both.

Top products

Corey Haines avatarCorey Haines

Conversion Factory logo

Conversion Factory

conversionfactory.co

Subscription-based product marketing and conversion agency for growing SaaS teams.

$1M ARR in 2.5 years
Swipe Files logo

Swipe Files

swipefiles.com

SaaS marketing newsletter, community and courses with 27,000+ subscribers.

Marketing Skills logo

Marketing Skills

marketing-skills.com

Open-source library of 50 marketing skills for Claude Code, Codex, Cursor and other AI agents, with 50K+ GitHub stars.

Magister logo

Magister

magistermarketing.com

Autonomous marketing agent that works inside your tools to audit SEO, build email sequences and manage ads.

See all 8 products by Corey Haines →

Rob Hallam avatarRob Hallam

SuperX logo

SuperX

superx.so

X growth tool with AI content, scheduling, engagement tools and analytics.

$22K MRRTrustMRR ↗
The Attention Playbook logo

The Attention Playbook

theattentionplaybook.com

Course on getting seen on X as a founder and turning attention into customers.

Can I Vibecode It? logo

Can I Vibecode It?

canivibecodeit.com

Scoreboard of which apps AI can rebuild and which moats hold.

Liftoff logo

Liftoff

liftoff.so

Studio that builds MVPs for founders in two to four weeks.

See all 5 products by Rob Hallam →

Tech stack

No tools in common in their publicly listed stacks. See the indie maker tech stack.

Corey Haines avatarCorey Haines

Claude CodeCursorRuby on RailsCircle

Rob Hallam avatarRob Hallam

No stack shared publicly.

How they build

Corey Haines avatarCorey Haines

  • Marketing something that solves a real problem is a service, not a necessary evil.
  • Learning in public is one of the most generous things you can do.
  • Turn your expertise into frameworks and SOPs — and now into skills AI agents can run.
  • Marketers who learn a little technical skill get outsized leverage.

Rob Hallam avatarRob Hallam

  • Build in public; most posts should not be sales pitches.
  • Reverse-engineer what already works on a platform.
  • Keep shipping after failures.

Learn from Corey and Rob

Corey Haines vs Rob Hallam FAQ

Who makes more money, Corey Haines or Rob Hallam?

Corey Haines self-reports $1M ARR (Conversion Factory) (as of 2026) and Rob Hallam self-reports $22K MRR (SuperX, verified) (as of 2026-10). By these self-reported figures, Corey Haines' reported monthly revenue is higher. Figures are unaudited and may cover different periods or businesses, so treat them as rough indicators.

Who has built more products, Corey Haines or Rob Hallam?

Corey Haines has 8 products listed (including Conversion Factory, Swipe Files and Marketing Skills); Rob Hallam has 5 products listed (including SuperX, The Attention Playbook and Can I Vibecode It?).

What tech stack do Corey Haines and Rob Hallam use?

Corey Haines uses Claude Code, Cursor, Ruby on Rails and Circle. Rob Hallam hasn't shared a stack. They don't list any tools in common.

Where are Corey Haines and Rob Hallam based?

Corey Haines: not listed. Rob Hallam: Da Nang, Vietnam.

Who has been an indie maker longer, Corey Haines or Rob Hallam?

Corey Haines started in 2020 (6 years indie); Rob Hallam's start year isn't listed.

Are Corey Haines and Rob Hallam bootstrapped?

Yes, both are listed as bootstrapped founders on IndieMakerList.

Full profiles

Read the full story, timeline and links on Corey Haines's profile and Rob Hallam's profile.

More comparisons