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Nathan Barry vs Rob Hallam

Products, revenue & stack compared side by side.

Nathan Barry avatar

Nathan Barry

Founder of Kit (ConvertKit), bootstrapped from a failing side project to $1M+ MRR

Rob Hallam avatar

Rob Hallam

British nomad maker of SuperX, The Attention Playbook and Can I Vibecode It

Nathan Barry vs Rob Hallam at a glance

Both Nathan Barry and Rob Hallam are bootstrapped and build in public. They overlap in SaaS Founders, Marketing & SEO Tools and Educators & Course Creators. Nathan is based in Boise, United States, Rob in Da Nang, Vietnam. Nathan Barry has 1 product listed on IndieMakerList vs Rob Hallam's 5. On revenue, Nathan self-reports $1.19M MRR (ConvertKit) (as of 2019) and Rob $22K MRR (SuperX, verified) (as of 2026-10). On X, Nathan has about 152K followers and Rob about 67K.

Side-by-side comparison

Based in
Nathan Barry: Boise, United States
Rob Hallam: Da Nang, Vietnam
Started
Nathan Barry: 2012 (14 yrs indie)
Rob Hallam: —
Revenue (self-reported)
Nathan Barry: $1.19M MRR (ConvertKit)self-reported, as of 2019 · source for Nathan Barry's revenue
Rob Hallam: $22K MRR (SuperX, verified)self-reported, as of 2026-10 · source for Rob Hallam's revenue
Products listed
Nathan Barry: 1
Rob Hallam: 5
Product status
Nathan Barry: 1 active
Rob Hallam: 5 active
X followers
Nathan Barry: 152K
Rob Hallam: 67K
Style
Nathan Barry: bootstrappedbuilds in public
Rob Hallam: bootstrappedbuilds in publicserial maker
Courses & resources
Nathan Barry: 4
Rob Hallam: 2

Revenue figures are self-reported by each maker and not audited; dates and scope differ. Highlighted categories are shared by both.

Top products

Nathan Barry avatarNathan Barry

Email marketing and commerce platform built for creators, with visual automations, landing pages and paid newsletters.

$1.19M MRR

Rob Hallam avatarRob Hallam

SuperX logo

SuperX

superx.so

X growth tool with AI content, scheduling, engagement tools and analytics.

$22K MRRTrustMRR ↗
The Attention Playbook logo

The Attention Playbook

theattentionplaybook.com

Course on getting seen on X as a founder and turning attention into customers.

Can I Vibecode It? logo

Can I Vibecode It?

canivibecodeit.com

Scoreboard of which apps AI can rebuild and which moats hold.

Liftoff logo

Liftoff

liftoff.so

Studio that builds MVPs for founders in two to four weeks.

See all 5 products by Rob Hallam →

Tech stack

No tools in common in their publicly listed stacks. See the indie maker tech stack.

Nathan Barry avatarNathan Barry

No stack shared publicly.

Rob Hallam avatarRob Hallam

No stack shared publicly.

How they build

Nathan Barry avatarNathan Barry

  • Teach everything you know and work in public.
  • Pick a narrow niche first, then expand once you win it.
  • Direct sales and concierge onboarding can unlock early SaaS growth.
  • Stay independent so you answer only to customers.
  • Consistent creation compounds into authority over time.

Rob Hallam avatarRob Hallam

  • Build in public; most posts should not be sales pitches.
  • Reverse-engineer what already works on a platform.
  • Keep shipping after failures.

Learn from Nathan and Rob

Nathan Barry vs Rob Hallam FAQ

Who makes more money, Nathan Barry or Rob Hallam?

Nathan Barry self-reports $1.19M MRR (ConvertKit) (as of 2019) and Rob Hallam self-reports $22K MRR (SuperX, verified) (as of 2026-10). By these self-reported figures, Nathan Barry's reported monthly revenue is higher. Figures are unaudited and may cover different periods or businesses, so treat them as rough indicators.

Who has built more products, Nathan Barry or Rob Hallam?

Nathan Barry has 1 product listed (Kit (formerly ConvertKit)); Rob Hallam has 5 products listed (including SuperX, The Attention Playbook and Can I Vibecode It?).

Where are Nathan Barry and Rob Hallam based?

Nathan Barry: Boise, United States. Rob Hallam: Da Nang, Vietnam.

Who has been an indie maker longer, Nathan Barry or Rob Hallam?

Nathan Barry started in 2012 (14 years indie); Rob Hallam's start year isn't listed.

Are Nathan Barry and Rob Hallam bootstrapped?

Yes, both are listed as bootstrapped founders on IndieMakerList.

Full profiles

Read the full story, timeline and links on Nathan Barry's profile and Rob Hallam's profile.

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