diff ~/p/jakob-greenfeld ~/p/nathan-barry

Jakob Greenfeld vs Nathan Barry

Products, revenue & stack compared side by side.

Jakob Greenfeld

Physicist turned permissionless entrepreneur, co-founder of Sales.co

@JakobGreenfeld Denmark

Nathan Barry

Founder of Kit (ConvertKit), bootstrapped from a failing side project to $1M+ MRR

@nathanbarry United States

Jakob Greenfeld vs Nathan Barry at a glance

Both Jakob Greenfeld and Nathan Barry are bootstrapped and build in public. They overlap in Creators & Writers, Educators & Course Creators and Marketing & SEO Tools. Jakob is based in Denmark, Nathan in Boise, United States. Jakob started in 2020 and Nathan in 2012. Jakob Greenfeld has 8 products listed on IndieMakerList vs Nathan Barry's 1. Jakob has sold 3 products. On revenue, Jakob self-reports $90K/mo (Sales.co) (as of 2024) and Nathan $1.19M MRR (ConvertKit) (as of 2019). On X, Jakob has about 23K followers and Nathan about 152K.

Side-by-side comparison

Based in: Jakob Greenfeld: Denmark; Nathan Barry: Boise, United States
Started: Jakob Greenfeld: 2020 (6 yrs indie); Nathan Barry: 2012 (14 yrs indie)
Revenue (self-reported): Jakob Greenfeld: $90K/mo (Sales.co)self-reported, as of 2024 · source for Jakob Greenfeld's revenue; Nathan Barry: $1.19M MRR (ConvertKit)self-reported, as of 2019 · source for Nathan Barry's revenue
Products listed: Jakob Greenfeld: 8; Nathan Barry: 1
Product status: Jakob Greenfeld: 4 active · 3 acquired · 1 shut down; Nathan Barry: 1 active
X followers: Jakob Greenfeld: 23K; Nathan Barry: 152K
Categories: Jakob Greenfeld: Productized Services Creators & Writers Educators & Course Creators Marketing & SEO Tools; Nathan Barry: SaaS Founders Marketing & SEO Tools Creators & Writers Educators & Course Creators
Style: Jakob Greenfeld: duobootstrappedbuilds in publicexitedserial maker; Nathan Barry: bootstrappedbuilds in public
Courses & resources: Jakob Greenfeld: 4; Nathan Barry: 4

Revenue figures are self-reported by each maker and not audited; dates and scope differ. Highlighted categories are shared by both.

Tech stack

No tools in common in their publicly listed stacks. See the indie maker tech stack.

Jakob Greenfeld

AirtableGPTWeb scraping

Nathan Barry

No stack shared publicly.

How they build

Jakob Greenfeld

Act without asking for permission — most of his wins came from just shipping.
Launch many small, cheap experiments and let the market tell you which to keep.
Mine data (marketplaces, newsletters, filings) to find business opportunities others overlook.
B2B services and distribution often beat building yet another SaaS product.
The bar is low: most competitors barely try, so consistent effort stands out.

Nathan Barry

Teach everything you know and work in public.
Pick a narrow niche first, then expand once you win it.
Direct sales and concierge onboarding can unlock early SaaS growth.
Stay independent so you answer only to customers.
Consistent creation compounds into authority over time.

Learn from Jakob and Nathan

Jakob Greenfeld

[book] Unfuck Your Sales · Pay what you want
[book] A Skill Called Luck
[newsletter] Jakob Greenfeld's essays
[newsletter] Opportunities

Nathan Barry

Jakob Greenfeld vs Nathan Barry FAQ

Who makes more money, Jakob Greenfeld or Nathan Barry?

Jakob Greenfeld self-reports $90K/mo (Sales.co) (as of 2024) and Nathan Barry self-reports $1.19M MRR (ConvertKit) (as of 2019). By these self-reported figures, Nathan Barry's reported monthly revenue is higher. Figures are unaudited and may cover different periods or businesses, so treat them as rough indicators.

Who has built more products, Jakob Greenfeld or Nathan Barry?

Jakob Greenfeld has 8 products listed (including Sales.co, Founder Flywheel and Opportunities.so); Nathan Barry has 1 product listed (Kit (formerly ConvertKit)).