Small Bets revenue · 2026
How much does Small Bets make?
Small Bets was sold for $3.6M — a sale price, not a revenue figure — according to its maker Daniel Vassallo (undated figure; profile last checked 2026-10-08).
Small Bets revenue history
Milestones and revenue figures for Small Bets that Daniel Vassallo has shared publicly, by year. Monthly values are normalised (annual ÷ 12).
- 2021Launched the Small Bets community
- 2023Small Bets: $800K in its first two years≈ $33K/mo avg
- 2025Sold Small Bets to Gumroad (~$3.6M)
How much does Daniel Vassallo make?
Small Bets is one of 4 products by Daniel Vassallo.
Daniel Vassallo reports $210K profit in 9 months (info products) as of 2020 as their current revenue (≈ $26K/month) — dvassallo.medium.com.
- How much does Userbase make?Verified on TrustMRR
- How much does Full Send make?Verified on TrustMRR
Other products without public revenue: Single Server.
Small Bets vs other community builders products by revenue
5 community builders products report a comparable monthly figure; Small Bets's figure can't be converted to a monthly number, so it isn't ranked.
| # | Product | Reported | ≈ / month | Basis |
|---|---|---|---|---|
| 1 | $223K in 30 days (verified) | $223K | monthly | |
| 2 | $110K/mo (self-reported on Indie Hackers) | $110K | monthly | |
| 3 | ~$300K–350K/yr (2019) | $25K+ | annual figure ÷ 12 | |
| 4 | $12K/mo | $12K | monthly | |
| 5 |  Ship or Die by Marc Lou +1 | $4K/moTrustMRR ↗ | $4K | monthly |
More about Small Bets and Daniel Vassallo
Compare Daniel Vassallo with Justin Welsh, Chris Coyier, Julia Evans, Patrick McKenzie, Pat Flynn or Pat Walls.
Revenue figures on IndieMakerList are self-reported by makers or taken from their public posts and interviews, and are not independently verified. We never estimate revenue that hasn't been reported; monthly values are only shown where the reported figure can be converted arithmetically (for example ARR ÷ 12).
Small Bets revenue FAQ
How much does Small Bets make?
Small Bets was sold for $3.6M — a sale price, not a revenue figure — according to its maker Daniel Vassallo (undated figure; profile last checked 2026-10-08).
Is Small Bets's revenue verified?
No. The Sold for $3.6M figure is self-reported by Daniel Vassallo and is not independently verified by IndieMakerList. Small Bets does not have a TrustMRR page we know of.
How much does Daniel Vassallo make in total?
Daniel Vassallo reports $210K profit in 9 months (info products) as of 2020 as their current revenue (about $26K per month). Besides Small Bets, Daniel Vassallo has built 3 other products, 2 of which also report revenue.
Who owns Small Bets?
Small Bets was built by Daniel Vassallo and launched in 2021. It has since been acquired.