TL;DR
We ranked 61 startup directories, launchpads and communities by domain rank and by estimated monthly Google traffic (DataForSEO, fetched 2026-11-02). Pick five to ten that fit your product:
- Any startup: Product Hunt, BetaList, Crunchbase, AlternativeTo, SaaSHub.
- AI tools: There’s An AI For That, Futurepedia, Toolify.
- Developer tools: DevHunt, StackShare, LibHunt, Show HN.
- B2B SaaS: G2 and Capterra once you have customers who will leave reviews.
9 directories in our list have a high domain rank but fewer than 2,000 US Google visits a month. Judge a directory by the traffic it gets, not only by its rank.
How we built and ranked this list
Most lists of startup directories copy each other and add a Domain Rating column. We started from the 61 launchpads, directories and communities we track on our launch platforms page, all checked by hand for pricing and audience. Then we pulled two numbers for every domain:
- Rank (0–100). DataForSEO’s backlink rank, based on the domains that link to a site. It is comparable to Ahrefs DR or Moz DA, but not identical, so expect differences of a few points.
- US organic traffic per month. DataForSEO Labs’ estimate of Google visits from the United States to the whole domain. It is not the traffic your listing page will get, and it misses visitors from social media, newsletters and other countries.
Both numbers were fetched on 2026-11-02 and are stored with their source in the site’s data, so the tables below are built from the data rather than typed by hand. The do-follow column only shows what we have confirmed: “Yes” or “No” where we checked, and “—” where we haven’t. Across all 80 platforms we track, 10 are confirmed do-follow, 17 are confirmed no-follow and 53 are unconfirmed.
Within each group, directories are ranked by domain rank, then by traffic. Newsletters and marketplaces such as AppSumo or the Chrome Web Store are left out here. You’ll find them on the launch page.
| Group | Listed | Median rank | Median US organic / mo | Free to list | Confirmed do-follow |
|---|---|---|---|---|---|
| Launchpads | 17 | 70 | 543 | 16 | 7 |
| AI directories | 5 | 70 | 23K | 2 | 0 |
| SaaS and startup directories | 15 | 71 | 19K | 14 | 2 |
| Developer tool directories | 4 | 58 | 5.3K | 4 | 1 |
| Communities | 20 | 78 | 156K | 20 | 0 |
Launchpads: where to launch your startup
Launchpads give you a day or a week at the top of a list, plus a listing page that stays up afterwards. They are the closest thing to a launch event. Product Hunt is still the largest by traffic (about 124K US Google visits a month), but its outbound links are no-follow, so count it for exposure, not for SEO. Launches there have worked for makers in our directory: Pieter Levels’s Nomad List reached #1 on both Hacker News and Product Hunt in 2014, and Brett Williams says his first Designjoy client came from Product Hunt. (sources: levels.io, indiehackers.com)
The smaller launchpads, such as Uneed, Microlaunch, Tiny Startups and TinyLaunch, are mostly run by indie makers. Many of them offer a do-follow link, either for free after a waiting line or for a fee to skip it.
| # | Directory | What it’s for | Price | Do-follow | Rank | US organic / mo | Best for |
|---|---|---|---|---|---|---|---|
| 1 | Product Hunt | Daily launch leaderboard for tech products | Free | No | 87 | 124K | Big launch-day exposure to early adopters |
| 2 | Fazier | Daily launches, often used beside Product Hunt | Free + paid | — | 80 | 510 | A free secondary launch alongside Product Hunt |
| 3 | LaunchIgniter | Re-post a launch you already did elsewhere | Free + paid | Yes | 78 | <100 | Quick cross-posting of an existing launch |
| 4 | Twelve Tools | Twelve tools featured each day | Free + paid | Yes | 77 | 403 | Getting a tool in front of daily browsers |
| 5 | PeerPush | Product discovery for people and AI assistants | Free + paid | — | 72 | 543 | Discovery by humans and AI assistants |
| 6 | Uneed | Curated daily launches with a waiting line | Free + paid | Yes | 71 | 3.8K | Indie product launches with an SEO backlink |
| 7 | TinyLaunch | Weekly launches; badge on your site for a link | Free + paid | Yes | 70 | 1.4K | Badge-for-backlink launches |
| 8 | OpenHunts | Weekly launches for small startups | Free + paid | Yes | 70 | 517 | Weekly launches for tiny startups |
| 9 | IndieHunt | Weekly launch competition for AI and indie SaaS | Free + paid | Yes | 70 | <100 | AI and indie SaaS launches |
| 10 | Peerlist Launchpad | Weekly launchpad inside a professional network | Free | — | 68 | 20K | Reaching developers and designers on Peerlist |
| 11 | BetaList | Pre-launch startups looking for early adopters | Paid | — | 67 | 5.4K | Collecting early beta signups before launch |
| 12 | Tiny Startups | Pay-what-you-want launch list plus newsletter | Free + paid | — | 64 | 246 | Small revenue-generating startups |
| 13 | DevHunt | Weekly dev-tool launches voted on by developers | Free + paid | — | 58 | 3K | Launching developer tools to a technical audience |
| 14 | Microlaunch | Month-long launches with reviews and feedback | Free + paid | Yes | 57 | 1.6K | Month-long visibility and maker feedback |
| 15 | Launching Next | Long-running list of new startups | Free + paid | — | 52 | 1.7K | Early-stage startup exposure |
| 16 | Directory Hunt | Launchpad for directory websites | Free + paid | — | 51 | — | Launching directory sites and tiny projects |
| 17 | Awesome Indie | Free daily indie launches | Free + paid | — | 39 | 206 | Free daily indie launches |
Tip: BetaList works best before launch day, to collect a waitlist. For the launch-day playbook, read our guide on how to launch your product.
AI directories: where to submit an AI tool
AI tool directories get real search traffic because people search for “AI tool for X” every day. There's An AI For That leads with about 158K estimated US Google visits a month. The big ones charge a submission fee and review listings, so a free listing can take a long time or never happen.
| # | Directory | What it’s for | Price | Do-follow | Rank | US organic / mo | Best for |
|---|---|---|---|---|---|---|---|
| 1 | Dang.ai | AI tool listings by category | Free + paid | — | 75 | 3.4K | AI product listings |
| 2 | Toolify | AI tool directory ranked by traffic | Paid | — | 74 | 35K | AI tool listings and traffic rankings |
| 3 | There's An AI For That | The largest AI tool directory by search traffic | Paid | — | 70 | 158K | AI tool discovery |
| 4 | Futurepedia | AI tool directory with tutorials | Paid | — | 58 | 23K | AI products targeting a broad audience |
| 5 | Future Tools | Hand-curated AI tools from Matt Wolfe | Free | — | 51 | 13K | AI tools seeking curated exposure |
If your product isn’t really an AI product, skip this group. A note-taking app with a summarise button will get little from these directories, and the audience can tell.
SaaS and startup directories
This group mixes three kinds of site, and they do different jobs:
- Alternatives sites (AlternativeTo, SaaSHub) catch people searching for “X alternative”, who are close to buying. List yourself next to the tool you replace.
- Review sites (G2, Capterra, TrustRadius, SaaSworthy) have huge traffic, but a profile with no reviews does little. They are worth the effort once you have customers who will review you. Their paid plans are aimed at bigger budgets than most indie makers have.
- Startup databases (Crunchbase, F6S, TrustMRR, Open Startup List) give you credibility with investors, journalists and acquirers more than they bring users.
| # | Directory | What it’s for | Price | Do-follow | Rank | US organic / mo | Best for |
|---|---|---|---|---|---|---|---|
| 1 | G2 | B2B software reviews | Free + paid | — | 89 | 627K | B2B credibility through reviews |
| 2 | Capterra | SMB software reviews and comparisons | Free + paid | — | 86 | 639K | SMB software buyers comparing tools |
| 3 | Crunchbase | Company profiles, funding and team data | Free + paid | — | 85 | 1.2M | Company credibility and investor research |
| 4 | SaaSHub | Software alternatives and comparisons | Free + paid | — | 79 | 19K | Appearing in 'alternatives to X' searches |
| 5 | Startup Fame | Permanent startup listing | Free + paid | Yes | 79 | 799 | Permanent listing with a do-follow link |
| 6 | TrustRadius | B2B reviews for larger buyers | Free + paid | — | 74 | 64K | Mid-market B2B buyers |
| 7 | F6S | Startup profiles, deals and accelerator applications | Free | — | 71 | 183K | Startup profile plus accelerator applications |
| 8 | AlternativeTo | Crowd-sourced alternatives to known apps | Free | — | 71 | 72K | Capturing users searching for alternatives |
| 9 | SaaSworthy | SaaS comparison and review listings | Free + paid | — | 68 | 60K | SaaS comparison listings |
| 10 | TrustMRR | Startups with Stripe-verified revenue | Free | — | 68 | 2.9K | Showcasing verified revenue |
| 11 | Startup Spotlight | Paid micro-SaaS listing | Paid | Yes | 58 | <100 | Paid permanent backlink for micro-SaaS |
| 12 | Startup Stash | Curated tools for founders | Free + paid | — | 48 | 6.3K | Tools aimed at startup founders |
| 13 | TOOOLS.design | Design tools and resources | Free | — | 38 | 618 | Design tools and resources |
| 14 | NoCodeList | No-code tools | Free | — | 29 | 399 | No-code tools |
| 15 | Open Startup List | Startups that publish their metrics | Free | — | 25 | <100 | Startups that share metrics publicly |
Developer tool directories
Developers ignore marketing, so the best channels for dev tools are the ones they already use to choose tools: StackShare to see what other companies run, LibHunt for open-source libraries, and OpenSourceAlternative.to if you have an open-source version. For a launch moment, DevHunt runs weekly launches voted on by developers. Votes come from GitHub logins and listings are submitted as pull requests. (source: github.com)
| # | Directory | What it’s for | Price | Do-follow | Rank | US organic / mo | Best for |
|---|---|---|---|---|---|---|---|
| 1 | Findly.tools | Tools for developers and creators | Free + paid | Yes | 76 | <100 | Tools for developers and creators |
| 2 | StackShare | Which companies use which dev tools | Free | — | 58 | 13K | Developer tools and infrastructure products |
| 3 | LibHunt | Open-source library rankings | Free | — | 58 | 8.8K | Open-source libraries |
| 4 | OpenSourceAlternative.to | Open-source alternatives to paid tools | Free | — | 41 | 1.9K | Open-source projects |
Disclosure: DevHunt is run by John Rush, who also runs IndieMakerList. It is ranked here by the same data as every other row.
Communities: Show HN, Reddit, Indie Hackers and DEV
Communities are not directories. You don’t get a permanent listing, and links in posts are usually no-follow. But they bring the most honest feedback and often the first real users. Tony Dinh earned his first DevUtils sales from a single Show HN post. (source: indiehackers.com) Read each community’s self-promotion rules before you post. Most of them remove or ban pure announcement posts.
| # | Directory | What it’s for | Price | Do-follow | Rank | US organic / mo | Best for |
|---|---|---|---|---|---|---|---|
| 1 | Reddit (15 subreddits) | Subreddits that allow self-promotion | Free | No | 95 | 503M | Feedback and early users in a niche subreddit |
| 2 | Hacker News (Show HN) | Show-and-tell on Hacker News | Free | — | 86 | 615K | Developer feedback and organic traffic spikes |
| 3 | DEV Community | Write a launch post or tutorial for developers | Free | — | 83 | 290K | Launch posts and tutorials for developers |
| 4 | Indie Hackers Products | Product pages in the Indie Hackers community | Free | — | 72 | 23K | Building in public among bootstrappers |
| 5 | Lobsters | Invite-only technical link aggregator | Free | — | 68 | 6.5K | Deeply technical projects |
| 6 | Women Make | Community of women makers | Free | — | 23 | <100 | Women-led products |
The Reddit row covers r/SideProject, r/indiehackers, r/SaaS, r/microsaas, r/alphaandbetausers, r/roastmystartup, r/InternetIsBeautiful, r/macapps, r/iosapps, r/chrome_extensions, r/selfhosted, r/buildinpublic, r/EntrepreneurRideAlong, r/nocode, r/webdev.
For more places to talk with other makers, see our list of indie maker communities.
Domain rank is not traffic: the directories to check twice
When we joined the two numbers, one pattern stood out. 9 directories in our list have a domain rank of 65 or more but fewer than 2,000 estimated US Google visits a month:
| Directory | Rank | US organic / mo | Do-follow |
|---|---|---|---|
| Fazier | 80 | 510 | — |
| Startup Fame | 79 | 799 | Yes |
| LaunchIgniter | 78 | <100 | Yes |
| Twelve Tools | 77 | 403 | Yes |
| Findly.tools | 76 | <100 | Yes |
| PeerPush | 72 | 543 | — |
| TinyLaunch | 70 | 1.4K | Yes |
| OpenHunts | 70 | 517 | Yes |
| IndieHunt | 70 | <100 | Yes |
Most of these are newer launchpads that ask makers to put a badge on their site in exchange for a listing or a do-follow link. Thousands of badges create thousands of linking domains, which lifts the rank quickly. That doesn’t make them scams. Their visitors come from X, newsletters and the makers themselves, which a Google traffic estimate doesn’t capture, and our estimate only counts the US. But it does mean the rank alone overstates how much a link from them is worth.
The practical rule is to treat a high rank with low traffic as a cheap link, not a channel. Before you pay to skip a queue, look for at least one of these: real organic traffic, an engaged audience that comments, or a newsletter with readers in your niche.
Many startup directories are run by indie makers
Running a directory is a classic indie business, and it helps to know who is on the other side of the submit form. These directories from the tables above are built by makers with a profile on IndieMakerList:
- BetaList: Marc Köhlbrugge has run BetaList since 2010. It also powers Submit.co, a filterable list of several hundred places to submit a startup. (sources: marc.io, submit.co)
- Uneed: Thomas Sanlis started Uneed as a simple directory for front-end developers and turned it into a curated launch platform with a free waiting line and a paid option to skip it. (source: solos.ventures)
- Tiny Startups: Jaisal Rathee runs Tiny Startups as a pay-what-you-want launch list: paying more ranks you higher, and every listing gets a do-follow link. TrustMRR shows about $180K in lifetime revenue. (sources: tinystartups.com, trustmrr.com)
- Microlaunch: Saïd Aitmbarek built Microlaunch around longer launch windows than a single day, so a product can collect reviews and first sales. (source: microlaunch.net)
- IndieHunt: Praneet Brar runs IndieHunt, a weekly launch competition with do-follow links, next to his paid launch service Aura++. (sources: indiehunt.io, trustmrr.com)
- Twelve Tools: Samuel Pigny runs twelve.tools under Amphibian Digital, along with FrogDR, a free Domain Rating tracker. (sources: amphibiandigital.com, frogdr.com)
- Startup Stash: Bram Kanstein built Startup Stash in 2015 from his own bookmarks, using a stripped-down WordPress directory theme. It became one of the most upvoted launches in Product Hunt history. (source: medium.com)
- Future Tools: Matt Wolfe turned the spreadsheet of AI tools he tested for his YouTube videos into Future Tools in December 2022, and documented the build in public. (source: mattwolfe.com)
- TrustMRR: Marc Lou built TrustMRR, a startup database where revenue is verified through Stripe. It is useful when your numbers are part of the pitch. (source: trustmrr.com)
- DevHunt: Sidi Jeddou built DevHunt in 2023. Listings are submitted as GitHub pull requests and votes come from GitHub logins. It is part of the MarsX portfolio run by IndieMakerList's curator. (source: github.com)
Most of them reply to messages from makers, and many feature products they like in their newsletters or on X. A short, personal note after you submit often does more than a paid upgrade. If you want to build one yourself, read our directory business playbook.
Where to submit your startup: a plan by goal
You don’t need all 61. Pick by what you want from the listings:
| Your goal | Submit to | Skip |
|---|---|---|
| First users and feedback | BetaList (before launch), Product Hunt, Show HN, one niche subreddit, Indie Hackers | Review sites until you have customers |
| Backlinks for a new domain | Free do-follow listings on launchpads that review submissions (see the do-follow column), plus relevant listings on AlternativeTo and SaaSHub | Paying for do-follow links: Google asks for paid links to be marked sponsored or nofollow |
| Buyers comparing tools | AlternativeTo, SaaSHub, G2, Capterra, the AI or dev-tool directories in your niche | General launchpads with low traffic |
| Credibility with investors or acquirers | Crunchbase, F6S, TrustMRR (verified revenue) | Pay-to-rank lists |
| Developer adoption | DevHunt, StackShare, LibHunt, Show HN, DEV, Lobsters (needs an invite) | Consumer AI directories |
Regional startup databases, such as EU-Startups’ directory or The Hub in the Nordics, are worth a profile if you are based there. Accelerator directories such as Y Combinator’s only list portfolio companies, so you can’t submit to them.
Before submitting, prepare one asset kit (name, tagline, a short and a long description, logo, screenshots, pricing, categories) and write a slightly different description for each directory. Our guide to directory submission walks through the whole process, including how to track which listings went live and got indexed.
Other ways to do it: work through a free list such as Submit.co (powered by BetaList) or our launch page yourself, or use one of the other submission services run by makers, such as Danny Takacs’s Quicklisting or Aleksandar Jovanovic’s LaunchRepo, which lets an AI coding agent do the submitting. (sources: quicklist.ing, trustmrr.com)
Frequently asked questions
What are the best startup directories in 2026?
By traffic and authority, the strongest general picks are Product Hunt, BetaList, AlternativeTo, SaaSHub and Crunchbase. For AI tools, There's An AI For That and Futurepedia get the most search traffic. For developer tools, DevHunt, StackShare and LibHunt fit best. Our ranked list covers 61 directories with domain rank and traffic data.
Where should I submit my startup first?
Start with five to ten directories that match your audience instead of hundreds. A typical first batch is BetaList before launch, Product Hunt and Show HN on launch day, then AlternativeTo, SaaSHub and one or two niche directories for your category.
Are startup directories free?
Most have a free option. In our list, 56 of 61 directories and launchpads let you list for free, though many free queues are slow and a paid option skips the wait. Large AI directories usually charge a submission fee.
Do startup directories give do-follow backlinks?
Some do. Of the 80 platforms we track, 10 are confirmed do-follow and 17 are confirmed no-follow. Product Hunt and Reddit links are no-follow. Several smaller launchpads, such as Uneed and Tiny Startups, give do-follow links.
Is a high domain rating enough to pick a directory?
No. 9 directories in our list have a domain rank of 65 or more but fewer than 2,000 estimated US Google visits a month. A high rank with little traffic means a cheap link, not a source of users. Check traffic and audience as well.
Who runs startup directories?
Many are indie businesses. For example, Marc Köhlbrugge runs BetaList, Thomas Sanlis runs Uneed, Jaisal Rathee runs Tiny Startups and Matt Wolfe runs Future Tools.