Shri Vatz
@shri_vatz India2.8K followers
Chennai ex-Zoho maker building Guidejar in public to $5K MRR, with two small exits
Guidejar, Cold DM, Support Guy$5K MRR
exit story · 2023 · ai builders
How Shri Vatz Sold Support Guy to XO Capital (2023)
Support Guy was built by Shri Vatz and sold to XO Capital in 2023 for ~70x ARR (self-reported).
Key facts
- Buyer
- XO Capital ↗
- Year
- 2023
- Price
- ~70x ARR (self-reported)
- Revenue at sale
- —
- Years operated
- —
- Channel
- —
The story of Support Guy
Support Guy was a ChatGPT-powered support chatbot trained on a customer's website content. It was the second product Shri Vatz built after leaving Zoho to work independently.
On May 11, 2023 Vatz listed Support Guy on Microns.io and Acquire.com and quickly got several offers. XO Capital, which had bought his first product, Cold DM, the previous November, then got back in touch with a quick-close offer. Because of their existing relationship, Vatz signed the purchase agreement within about 30 minutes, and payment and asset transfer began the same day.
Vatz described it as his second exit in about nine months of indie hacking and said the price was about 70 times annual recurring revenue. He went on to build Guidejar.
Lessons Shri Vatz shared
- 1.Selling to a buyer you have already worked with makes a deal fast and low-friction, because the trust is already there.
Paraphrased from the maker's public posts and interviews (see sources).
The maker
See the Support Guy product page or Shri Vatz's full profile for everything they have built since.
Other exits by Shri Vatz
by Shri Vatz
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Same buyer, category or sale channel as Support Guy.
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After a round of bug fixes cut new-customer acquisition by about 70%, Nico Jeannen didn't want to spend months on code fixes and support, so he sold quickly before burning out.
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Sources
- indiehackers.com — indiehackers.com/post/one-founder-one-acquirer-two-startups-39d4b81f6a
- x.com — x.com/shri_vatz/status/1658837922227822599
- indiepa.ge — indiepa.ge/shri
Facts are taken from the maker's and buyer's public statements and press coverage. Prices and revenue are shown only when publicly stated; self-reported figures are not independently verified.
Keep exploring
Support Guy acquisition FAQ
Who bought Support Guy?
Support Guy was acquired by XO Capital in 2023 from Shri Vatz.
How much did Support Guy sell for?
Support Guy sold for ~70x ARR (self-reported), as publicly stated.
What did Shri Vatz learn from selling Support Guy?
Selling to a buyer you have already worked with makes a deal fast and low-friction, because the trust is already there.