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diff ~/p/pat-walls ~/p/patrick-mckenzie
Pat Walls vs Patrick McKenzie
Products, revenue & stack compared side by side.
Founder of Starter Story, the founder case-study brand acquired by HubSpot in 2026
patio11: Bingo Card Creator, Appointment Reminder, Stripe Atlas and Bits about Money
Pat Walls vs Patrick McKenzie at a glance
Both Pat Walls and Patrick McKenzie are bootstrapped, build in public and have sold at least one product. They overlap in Creators & Writers and Educators & Course Creators. Pat is based in United States, Patrick in Chicago, United States. Pat started in 2017 and Patrick in 2006. Pat Walls has 2 products listed on IndieMakerList vs Patrick McKenzie's 5. Pat has sold 1 product and Patrick 2. On revenue, Pat self-reports $1M/yr (as of 2023) and Patrick ~$275K/yr sales, ~$200K profit (excl. Appointment Reminder) (as of 2012). They share 1 tool in their stacks: Ruby on Rails. On X, Pat has about 143K followers and Patrick about 201K.
Side-by-side comparison
- Based in
- Pat Walls: United States
- Patrick McKenzie: Chicago, United States
- Started
- Pat Walls: 2017 (9 yrs indie)
- Patrick McKenzie: 2006 (20 yrs indie)
- Revenue (self-reported)
- Pat Walls: $1M/yrself-reported, as of 2023 · source for Pat Walls's revenue
- Patrick McKenzie: ~$275K/yr sales, ~$200K profit (excl. Appointment Reminder)self-reported, as of 2012 · source for Patrick McKenzie's revenue
- Products listed
- Pat Walls: 2
- Patrick McKenzie: 5
- Product status
- Pat Walls: 1 active · 1 acquired
- Patrick McKenzie: 2 active · 2 acquired · 1 shut down
- X followers
- Pat Walls: 143K
- Patrick McKenzie: 201K
- Categories
- Pat Walls: Creators & WritersEducators & Course CreatorsDirectory Makers
- Patrick McKenzie: SaaS FoundersCreators & WritersFintech & PaymentsEducators & Course Creators
- Style
- Pat Walls: bootstrappedbuilds in publicexited
- Patrick McKenzie: solobootstrappedbuilds in publicexited
- Courses & resources
- Pat Walls: 4
- Patrick McKenzie: 5
Revenue figures are self-reported by each maker and not audited; dates and scope differ. Highlighted categories are shared by both.
Top products
Starter Story Build
build.starterstory.com
Live online accelerator that teaches people to come up with an idea and ship an AI-built app with users and payments in days.
Makes custom printable bingo cards for teachers; his first product and public marketing testbed. Sold in 2015.
SaaS that sends appointment reminder calls, texts and emails for professional services businesses. Sold in 2016 via FE International.
Co-founded company that built programming games (like Stockfighter) to identify talented engineers for hiring; shut down in 2016.
Bits about Money
bitsaboutmoney.com
Newsletter on the intersection of technology and finance.
Tech stack
1 shared tool, marked with ★: Ruby on Rails. See the indie maker tech stack.
How they build
- Distribution matters more than the product — find one channel that works, then find the next one as you grow.
- Consistent daily deep work over a long period beats bursts of hustle.
- Eventually you have to pick one idea and go all-in instead of juggling many projects.
- Be radically transparent about numbers — real revenue makes content stand out.
- Build a business to change your life, not to become your life; rest to stay in the game.
- Charge more — most software businesses dramatically underprice.
- SaaS is the best business model ever invented for software.
- Being a better marketer than most engineers (and vice versa) is a superpower.
- Write prolifically and in public; generous writing compounds into opportunity.
- Keep a low personal burn rate so a small business can sustain you indefinitely.
Learn from Pat and Patrick
- [youtube] Starter Story on YouTube
- [newsletter] Starter Story Newsletter
- [community] Starter Story Premium
- [course] Starter Story Build Accelerator · $395
- [newsletter] Bits about Money
- [podcast] Complex Systems with Patrick McKenzie
- [template] Salary Negotiation: Make More Money, Be More Valued
- [course] Lifecycle Emails course
- [template] Start here if you're new
Pat Walls vs Patrick McKenzie FAQ
Who makes more money, Pat Walls or Patrick McKenzie?
Pat Walls self-reports $1M/yr (as of 2023) and Patrick McKenzie self-reports ~$275K/yr sales, ~$200K profit (excl. Appointment Reminder) (as of 2012). By these self-reported figures, Pat Walls' reported monthly revenue is higher. Figures are unaudited and may cover different periods or businesses, so treat them as rough indicators.
Who has built more products, Pat Walls or Patrick McKenzie?
Pat Walls has 2 products listed (Starter Story and Starter Story Build); Patrick McKenzie has 5 products listed (including Bingo Card Creator, Appointment Reminder and Starfighter).
What tech stack do Pat Walls and Patrick McKenzie use?
Pat Walls uses Ruby on Rails. Patrick McKenzie uses Ruby on Rails, Twilio and Stripe. Tools they have in common: Ruby on Rails.
Where are Pat Walls and Patrick McKenzie based?
Pat Walls: United States. Patrick McKenzie: Chicago, United States.
Who has been an indie maker longer, Pat Walls or Patrick McKenzie?
Pat Walls started in 2017 (9 years indie); Patrick McKenzie started in 2006 (20 years indie).
Are Pat Walls and Patrick McKenzie bootstrapped?
Yes, both are listed as bootstrapped founders on IndieMakerList.
Full profiles
Read the full story, timeline and links on Pat Walls's profile and Patrick McKenzie's profile.