Founder of Gumroad and author of The Minimalist Entrepreneur
Gumroad, Flexile, Helper$17.8M/yr
🛍️ 9 makers · 17 products
Best E-commerce in 2026
Makers selling physical or digital goods and building tools for online stores. This list features 9 indie makers in this space, led by Sahil Lavingia, Derek Sivers and Peter Askew, ranked by profile depth, audience and reported revenue.
Top E-commerce
9 makers, ranked.
Musician who accidentally built CD Baby, sold it for $22M, and writes books on how to live
CD Baby, HostBaby, Wood Egg
Domain investor who turns premium .com names into businesses — and sells onions online
VidaliaOnions.com, Onions.com, RanchWork.com +3
Istanbul Etsy seller and self-taught maker of Toolsy and Podkon, tools for Etsy sellers
Toolsy, Podkon, E-İhracat Yolu
Cebu-based bootstrapped founder of FontVisual, a font preview tool for crafters
FontVisual, Where to Find VA
Self-taught engineer who co-founded and sold Nextsale, now shipping Aikeedo and Keyplar
Keyplar, Aikeedo, Nextsale +1
Founder of FilterGrade, a marketplace for photo and video editing assets
FilterGrade, Moloney Creative Agency
Spanish co-founder of Orbe, a geolocation and Shopify Markets app for global stores
Orbe, Mushdesk
building yt vid chat @vizolvhq.
Products by E-commerce
17 products in this category.
Gumroad
gumroad.com
Platform for creators to sell digital products, memberships and courses directly to their audience.
Online store and distributor for independent musicians; became the largest seller of independent music online. Sold in 2008 for $22M.
by Derek Sivers
Knockoff
knockoff.co
Brand protection software for Shopify stores that finds copycat listings, builds evidence and files takedowns.
by Josh Pigford
VidaliaOnions.com
vidaliaonions.com
Direct-to-consumer Vidalia sweet onions shipped from a partner farm in Vidalia, Georgia.
by Peter Askew
Onions.com
onions.com
Online onion shop and resource built on a premium category-defining domain.
by Peter Askew
Formtoro
formtoro.com
AI-assisted Shopify app for branded popups, forms and quizzes that collect zero-party data and apply discounts at checkout.
by Giancarlo Buomprisco
Price-monitoring service for e-commerce stores, co-founded with Kevin Sahin.
by Pierre de Wulf
S
SellCheq
sellcheq.com
eBay sold-price and sell-through research tool for resellers deciding what to buy.
by Lee Hills
Toolsy
toolsy.io
Etsy SEO, keyword and product research tool with a browser extension; credit packs from $4.99.
by Kerem Başalı
Podkon
podkon.com
Live Etsy best-seller and trend tracking across every category.
by Kerem Başalı
Fera
fera.ai
Product reviews and social proof platform for e-commerce stores.
by Ryan Kulp
Email and SMS list-growth widgets for online stores.
by Vusal Orujov
Related categories
✍️ Creators & Writers☁️ SaaS Founders🎓 Educators & Course Creators🫂 Community Builders🎨 Design Tools🌱 Open Source Makers💼 Acquirers & Indie Investors🧭 Browser Extension Makers🛠️ Developer Tools🤖 AI Builders
Top countries for E-commerce
E-commerce FAQ
Who are the most popular indie E-commerce?
The best-known E-commerce on IndieMakerList are Sahil Lavingia, Derek Sivers, Peter Askew, Kerem Başalı and Rossveth Lopez. In total 9 makers are listed in this category.
What products do indie E-commerce build?
Notable products include Gumroad by Sahil Lavingia, CD Baby by Derek Sivers, Knockoff by Josh Pigford, VidaliaOnions.com by Peter Askew and Onions.com by Peter Askew. 17 products are listed in this category.
How much do indie E-commerce earn?
Publicly reported revenue varies widely. Examples: Sahil Lavingia ($17.8M/yr (Gumroad, 2025)). Figures are self-reported and sourced from public posts.
Where are indie E-commerce based?
The most common countries in this category are United States (3), New Zealand (1) and Türkiye (1).
How do I get listed as one of the E-commerce?
Submit your profile via the Submit page. Listings are free and reviewed before publishing.
Know one of the best E-commerce we're missing? Submit a maker to IndieMakerList →