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Shahjahan Jewel

Founder of WPManageNinja; creator of FluentCRM, Fluent Forms and the Fluent plugin suite

Shahjahan Jewel at a glance

Known for
Founder of WPManageNinja · Creator of FluentCRM · Creator of Fluent Forms
Nationality
Bangladeshi
Working on
Founder and CEO of WPManageNinja
Active products
FluentCRM, Fluent Forms and Ninja Tables

Facts checked 2026-10-31

About Shahjahan Jewel

Shahjahan Jewel (Md Shahjahan) is a Bangladeshi software developer and entrepreneur best known as the founder and CEO of WPManageNinja, the company behind FluentCRM, Fluent Forms, Ninja Tables, FluentSMTP, FluentCart and a growing family of WordPress plugins that the company says run on more than 1.8 million sites.

Jewel started working with WordPress while still a student and spent years as a developer before turning to products. He runs WPManageNinja from Sylhet in north-eastern Bangladesh, and the company was early to show that a plugin business there could compete with the biggest names in the WordPress market.

The company's breakout was Fluent Forms, a fast form builder developed around 2018 that won a following through lifetime deals and frequent releases. FluentCRM followed in 2020. It began as an internal tool rather than a planned product: the team needed a self-hosted email marketing and CRM system inside WordPress, built one, and then released it. It became one of the most popular CRM options in the WordPress ecosystem. By late 2020 the team had about 30 people, roughly 50% more than a year earlier.

Since then WPManageNinja has turned into a full suite of business software that runs inside WordPress: Fluent Support for help desks, FluentBooking for scheduling, FluentBoards for project management, FluentCommunity for communities and courses, FluentCart for e-commerce, Paymattic for payments and donations, WP Social Ninja, and free tools such as FluentSMTP, FluentSnippets and FluentAuth. Jewel has described the company's growth from four employees to more than 110; WordCamp Dhaka listed the team at over 115 in 2025.

Jewel matters to indie makers because the Fluent suite shows how a small team outside the usual startup hubs can build self-hosted alternatives to expensive SaaS tools and sell them worldwide on top of an open-source platform.

Products by Shahjahan Jewel

F

FluentCRM

fluentcrm.com

Self-hosted CRM and email marketing automation plugin for WordPress.

F

Fluent Forms

fluentforms.com

Drag-and-drop WordPress form builder with conversational forms, payments and integrations.

N

Ninja Tables

ninjatables.com

WordPress plugin for building responsive data tables.

F

FluentCart

fluentcart.com

WordPress-native e-commerce platform for physical goods, digital products, subscriptions and licenses.

F

FluentCommunity

fluentcommunity.co

Community and course platform that runs inside WordPress.

F

FluentBooking

fluentbooking.com

Appointment scheduling plugin with calendar sync.

F

Fluent Support

fluentsupport.com

Help desk and ticketing plugin for WordPress.

Videos with Shahjahan Jewel

Interviews & press

Timeline

  1. 2018 — Fluent Forms development began, becoming WPManageNinja's first big hit.
  2. 2020 — Released FluentCRM, which started as an internal tool; the team grew to about 30 people.
  3. 2024 — Described WPManageNinja's growth from four employees to more than 110 on the WP-Tonic show.
  4. 2025 — WordCamp Dhaka listed WPManageNinja at more than 115 team members.
  5. 2026 — WPManageNinja reported more than 1.8 million active installs across its plugins.

How Shahjahan builds

  • Build tools you need yourself, then turn them into products.
  • Ship fast and keep adding requested features.
  • Let customers own their data with self-hosted software.
  • Build products that work together as one suite.

Shahjahan Jewel FAQ

Who is Shahjahan Jewel?

8 million sites.

Who owns FluentCRM?

FluentCRM is built by WPManageNinja LLC, the WordPress company founded by Md Shahjahan, also known as Shahjahan Jewel.

Is FluentCRM made in Bangladesh?

Yes. WPManageNinja is led by Shahjahan Jewel from Sylhet, Bangladesh, where most of its team works, though the company is registered in the US.

How many sites use WPManageNinja plugins?

The company reports more than 1.8 million active installations across all its plugins as of October 2026. That count adds up installs per plugin, so one site can count more than once.

How did FluentCRM start?

Jewel has said FluentCRM was not planned as a product. It began as an internal tool for the team's own marketing and was released publicly in 2020.

Where is Shahjahan Jewel from?

Shahjahan Jewel is a Bangladeshi indie maker, now based in Sylhet, Bangladesh.

Where is Shahjahan Jewel based?

Shahjahan Jewel is based in Sylhet, Bangladesh.

What is Shahjahan Jewel doing now?

As of October 2026, Shahjahan Jewel's active products include FluentCRM, Fluent Forms, Ninja Tables and FluentCart.

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