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Dima Rubanov

Pilot and finance MSc turned developer; co-founder of Oscar Stories and the RUN LABS AI studio

Dima Rubanov at a glance

Known for
Co-founder of Oscar Stories · Co-founder of RUN LABS · Co-founder of Branding5
Education
BSc in Business Administration, Vienna University of Economics and Business (WU Wien); MSc in Finance, Cranfield University
Working on
Building AI products such as Oscar Stories, Branding5 and Polytender at RUN LABS in Vienna.
Indie since
2022
Active products
Oscar Stories, Branding5 and Intellipaper (FragDasPDF)

Facts checked 2026-10-31

About Dima Rubanov

Dima Rubanov is a Vienna-based developer and entrepreneur best known as co-founder of Oscar Stories, an AI app that writes personalized bedtime stories with the child as the hero. He builds it, and a growing set of other AI products, with his high-school friend Matthias Neumayer under their studio RUN LABS.

Rubanov studied business administration at the Vienna University of Economics and Business and earned an MSc in Finance at Cranfield University in England. He spent more than ten years in consulting, much of it for airports, working on data analytics, corporate planning, strategy and acquisitions across Europe, South America and Africa. He is also a trained pilot, which his X bio lists first. He and Neumayer started coding as teenagers, when they ran a small internet forum about film and politics.

The pair founded heyqq GmbH in Vienna in 2022 and launched Oscar Stories on Product Hunt in March 2023, where it reached the top spot and drew about 500 sign-ups on its first day. The idea came from Oscar, the godchild of one of the founders, who wanted new stories about himself every night. The app passed 50,000 downloads and 700 subscribers by 2024, was covered by Austrian press and Wired, and the studio now says it has more than 100,000 users. The team also won a government grant to reduce gender bias in children's stories.

Since then RUN LABS has shipped a string of AI products: Branding5, which was #1 Product of the Day on Product Hunt in January 2024 and builds a brand strategy in about 30 minutes, Intellipaper (originally FragDasPDF) for working with PDFs and research papers, the child-safe learning app LORA, Oscar Moneyfox for kids' financial literacy, the civic tool FragDiePartei and Polytender, an AI agent that matches companies to public tenders.

Rubanov is an example of a career-switcher who went from corporate finance to shipping consumer AI apps as a two-person team, and of a duo turning one hit product into a small studio of related bets.

Products by Dima Rubanov

Oscar Stories logo

Oscar Stories

oscarstories.com

App that creates personalized AI bedtime stories where the child is the hero.

Branding5 logo

Branding5

branding5.com

AI tool that generates brand positioning and a marketing strategy in about 30 minutes.

Oscar Moneyfox logo

Oscar Moneyfox

oscarstories.com

Story-based financial literacy app for children aged 6 to 14.

LORA logo

LORA

oscarstories.com

Story-first learning app for kids powered by a fine-tuned child-safe model.

Polytender logo

Polytender

polytender.com

AI agent that matches companies to public tenders and emails daily results.

FragDiePartei logo

FragDiePartei

fragdiepartei.at

Civic tech tool that explains and compares party election programs in plain language.

Builds indie alternatives to:Adobe Acrobat AI Assistant

Awards & recognition

Videos with Dima Rubanov

Interviews & press

Dima Rubanov's journey, 2022–20266 milestones · self-reported
  • First product
  • Launch / milestone
  • Started 2022
  1. 2022Launch: Founded heyqq GmbH in Vienna with Matthias Neumayer after…
  2. 2023First product: Launched Oscar Stories on Product Hunt in March
  3. 2023Milestone: Oscar Stories was covered by Trending Topics and The Decoder
  4. 2024Milestone: Branding5 was #1 Product of the Day on Product Hunt in January
  5. 2024Milestone: Oscar Stories passed 50,000 downloads and 700 subscribers
  6. 2026Launch: Launched Oscar Moneyfox, a financial literacy app for kids

Timeline

  1. 2022 — Founded heyqq GmbH in Vienna with Matthias Neumayer after more than ten years in consulting.
  2. 2023 — Launched Oscar Stories on Product Hunt in March; it hit #1 and got about 500 sign-ups on day one.
  3. 2023 — Oscar Stories was covered by Trending Topics and The Decoder.
  4. 2024 — Branding5 was #1 Product of the Day on Product Hunt in January.
  5. 2024 — Oscar Stories passed 50,000 downloads and 700 subscribers.
  6. 2026 — Launched Oscar Moneyfox, a financial literacy app for kids.

How Dima builds

  • Build in a duo with a long-trusted friend.
  • Turn one hit product into a studio of related bets.
  • Use press and launch platforms to get early traction.

Dima Rubanov FAQ

Who is Dima Rubanov?

Dima Rubanov is a Vienna-based developer and entrepreneur best known as co-founder of Oscar Stories, an AI app that writes personalized bedtime stories with the child as the hero.

Who made Oscar Stories?

Oscar Stories was made by Dima Rubanov and Matthias Neumayer, two friends from Vienna, Austria. They launched the AI bedtime story app in March 2023 through their company heyqq GmbH.

What is Dima Rubanov known for?

Dima Rubanov is known for co-founding Oscar Stories, an AI bedtime story app that reached #1 on Product Hunt, and the Vienna AI studio RUN LABS. The studio also makes Branding5, Intellipaper and Polytender.

What did Dima Rubanov do before startups?

Dima Rubanov spent more than ten years in consulting, largely for airports, on analytics, planning, strategy and acquisitions. He holds an MSc in Finance from Cranfield University and is a trained pilot.

Who does Dima Rubanov build with?

Dima Rubanov builds with Matthias Neumayer, a friend since high school. The two started coding together as teenagers by running an online forum.

What is Branding5?

Branding5 is an AI tool from Dima Rubanov and Matthias Neumayer that produces brand positioning and a marketing strategy in about 30 minutes. It was #1 Product of the Day on Product Hunt on 7 January 2024.

What is Dima Rubanov's education?

Dima Rubanov's education: BSc in Business Administration, Vienna University of Economics and Business (WU Wien); MSc in Finance, Cranfield University.

Where is Dima Rubanov based?

Dima Rubanov is based in Vienna, Austria.

What is Dima Rubanov doing now?

As of October 2026, Dima Rubanov's active products include Oscar Stories, Branding5, Intellipaper (FragDasPDF) and Oscar Moneyfox.

How long has Dima Rubanov been an indie maker?

Dima Rubanov has been building independently since 2022, about 4 years.

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