The bootstrapped Delhi software company behind VWO; Everstone bought a majority stake in 2025.
V
VWO (Visual Website Optimizer) by Paras Chopra
A/B testing and conversion rate optimization platform used by thousands of websites in about 90 countries.
Visit VWO (Visual Website Optimizer) ↗About VWO (Visual Website Optimizer)
A/B testing and conversion rate optimization platform used by thousands of websites in about 90 countries. VWO (Visual Website Optimizer) is a analytics & data product built by indie maker Paras Chopra, launched in 2010. VWO (Visual Website Optimizer) has since been acquired.
- Status
- Acquired
- Launched
- 2010
- Category
- Analytics & Data
- Website
- vwo.com
More products by Paras Chopra
VWO (Visual Website Optimizer) FAQ
What is VWO (Visual Website Optimizer)?
VWO (Visual Website Optimizer) is a analytics & data product: A/B testing and conversion rate optimization platform used by thousands of websites in about 90 countries.
Who made VWO (Visual Website Optimizer)?
VWO (Visual Website Optimizer) was made by Paras Chopra, Founder of Wingify (VWO), bootstrapped to $50M ARR; now runs the Lossfunk lab. It launched in 2010. Paras Chopra has also built Wingify, Nintee, Lossfunk.
Is VWO (Visual Website Optimizer) still active?
VWO (Visual Website Optimizer) has been acquired. It is no longer owned by Paras Chopra, who built it as an indie maker.
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